Anheuser Busch Jumps in to the At Home Draft Market with St. Louis Exclusive

While we’re a little late to the party since it was released a couple of weeks ago to select stores in the St. Louis market, we thought we’d mention AB’s Draftmark system anyway because it’s pretty cool actually [Editor’s Note: AB supplied a Draftmark system for the Punching Kitty HQ to try out.] and this thing is tailor made for a New Years at home. The idea is a lot like the Coors and Heineken home drafts, but your draft is reusable with currently three different refills available: Bass, Budweiser and Shock Top. [Read More]

Anheuser-Bush Inbev Readies New Beer, Hipster Readies Tumblr Blog About How it Sucks

Anheuser-Bush Inbev is planning to release a new variant of the Bud Light brand that is sweeter and with a higher alcohol percentage. Initial marketing documents uncovered by Punching Kitty had the beer being marketed as “Zima” but in the end it appears they decided to work off the current in-house trademarks. Bud Light Platinum will come in a cobalt blue bottle and it will be 6 percent alcohol by volume, compared with Bud Light’s 4. [Read More]

Anheuser-Busch InBev Recalls Bitter Beer…Again

Anheuser-Busch InBev Monkey Unicorn, the long-named local brewery, has had to issue its third beer recall in just over a month. This one because of this little issue of glass shards getting in to a few lots of Stella Artois 10-packs. Luckily this recall, as with the prior two, have been confined to Europe, also known as “Not Here” which means it went to terrorists, which is cool I guess. USA! [Read More]

Inbev Makes Bud Light Official NFL Beer Sponsor

Sick of those stupid Miller and Coors commericals that plays constantly during the NFL season, mercilessly beating the hell out of a once semi-humorus premise. Well you have one more season to get through. Anheuser-Busch’s flagship brand Bud Light will be the official beer sponsor of the National Football League, edging out rival MillerCoors, which said Tuesday it wouldn’t renew its deal. Anheuser-Busch’s six-year deal, which begins in the 2011 season, is worth more than $1 billion, a person close to the league said Tuesday. [Read More]

Even Sitting in a Dumpster, Beer is Beer

Two Columbia, MO garbage men decided throwing away one shipment of expired beer was hard enough, and they just couldn’t bring themselves to do it again. A Columbia distributor, Scheppers Distributing Co., sent 1,500 cases of expired beer to the landfill on April 1 in two shipments. The first shipment was destroyed immediately, but the second, containing about 700 cases of Budweiser and Michelob Ultra, was not. Margrace Buckler, the city’s human resource director, said two Solid Waste Division workers, who haven’t been identified, brought a city pickup truck to the landfill and hauled off about 50 cases of the beer. [Read More]

Getting a Clydesdale to Dump on Your Lawn Will Cost You $2000

You can’t just get the InBev Anheuser-Busch big fuzzy horses to come to your sweet sixteen party for a bag of carrots any more. You need cold hard cash, because Belgians hate you. Anheuser-Busch has started charging $2,000 a day for Clydesdales appearances to help offset the increased costs of hauling, feeding and caring for the brewer’s iconic horses. Every year, A-B gets more requests for its 250 Clydesdales than it can meet so the new fee will also help keep demand in line with what’s available, he said. [Read More]

Anheuser-Busch InBev Sues Guy Making Baby Beer Bottles was selling little gag beer bottles that even included a detachable nipple for the top of the “bottle” and logos that looked like Budwiser and Miller Lite. But not anymore, because Anheuser-Busch InBev [Editor’s Note: Worst. Name. Ever.] is actively suing their balls off. “Defendants obviously intend to profit from the famous Anheuser-Busch trademarks by confusing and deceiving consumers with defendants’ blatant copying,” A-B writes in a suit filed Monday in federal court in St. [Read More]

Is Dairy Queen Sponsoring a Reefer Bash?

One of our eagle-eyed, sex-machine, chick-magnet, party-loving readers sent in these photos they snapped of the Dairy Queen sign at the corner of Lafayette Ave and South 7th Street in Soulard. Can anyone give us any info on the “Titz ‘n Reefer bash? I hear there were both “Titz” and “Reefer” which are really all you need for an awesome party…also, ice cream cake helps, which is why that this party being on this sign is like the harbinger of the greatest party of all time! [Read More]

Links, Because We Care, But Not Enough For a Full Post

The RiverFrontTimes’ DailyRFT has Jeff Smith’s resignation letter, plus about 300 other posts about Jeff Smith. has video of my personal favorite Busch Stadium beer vendor showing how the pros announce what they are selling! Who loves the bad economy? Libraries of course! Speaking of libraries, apparently you can masturbate in them! Who knew? Not me! I mean there are some computers that I think are pretty covered so I mean its wouldn’t be that big of a deal, but…look, I mean who’s to say what constitutes masturbating anyway? [Read More]