Inbev Makes Bud Light Official NFL Beer Sponsor

Sick of those stupid Miller and Coors commericals that plays constantly during the NFL season, mercilessly beating the hell out of a once semi-humorus premise. Well you have one more season to get through. Anheuser-Busch’s flagship brand Bud Light will be the official beer sponsor of the National Football League, edging out rival MillerCoors, which said Tuesday it wouldn’t renew its deal. Anheuser-Busch’s six-year deal, which begins in the 2011 season, is worth more than $1 billion, a person close to the league said Tuesday. [Read More]

Getting a Clydesdale to Dump on Your Lawn Will Cost You $2000

You can’t just get the InBev Anheuser-Busch big fuzzy horses to come to your sweet sixteen party for a bag of carrots any more. You need cold hard cash, because Belgians hate you. Anheuser-Busch has started charging $2,000 a day for Clydesdales appearances to help offset the increased costs of hauling, feeding and caring for the brewer’s iconic horses. Every year, A-B gets more requests for its 250 Clydesdales than it can meet so the new fee will also help keep demand in line with what’s available, he said. [Read More]

Anheuser-Busch InBev Sues Guy Making Baby Beer Bottles was selling little gag beer bottles that even included a detachable nipple for the top of the “bottle” and logos that looked like Budwiser and Miller Lite. But not anymore, because Anheuser-Busch InBev [Editor’s Note: Worst. Name. Ever.] is actively suing their balls off. “Defendants obviously intend to profit from the famous Anheuser-Busch trademarks by confusing and deceiving consumers with defendants’ blatant copying,” A-B writes in a suit filed Monday in federal court in St. [Read More]