We Broke ESPN 101’s Promo Format Equation

If you’ve even listen to 101 ESPN, the city’s leading sports talk station, you’ve no doubt heard their promos. “Randy Karraker rides his bike to work…” “D’Marco Farr is blah blah…” “Bob Ramsey something…” How do they do it?! How do they make such great promos that never* want to make you bash your head against the dashboard and then hit the dial so hard you break your radio? [Read More]

More Horrible Local TV Promos: “Here’s 2 St. Louis” From Fox 2

I’m sure most of you remember this one: “Here’s 2 St. Louis”  the promo when KTVI tried to make us feel warm and fuzzy about a place that has “the class of a city and the heart of a town” so we would forget about the mess that was the “channel 12 is now channel 2 and channel 2 is now channel 12” mess a few years back. 

Before you click over the jump to view the video, check out my favorite still frame from it:


Dick Ford and Dave Murry sitting out on a riverboat or something enjoying the day, pointing out the sites.  Are we to believe that this is what they do on their days off?  They hang out like an old gay couple?  God I hope thats true.

[Read More]
fox2  ktvi  promo